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Why use a REALTOR®

In a typical, successful residential transaction, the REALTOR® has several possible actions, research steps, procedures, processes, and review stages.

As residential real estate transactions can vary, each action, step, or process may not be mandatory in every residential transaction. However, this list underscores the importance of having the help and guidance of a professional who understands the residential real estate sales process.

REALTORS® are members of the National Association of REALTORS® and pledge to uphold the stringent, enforceable tenets of the REALTOR® Code of Ethics in their professional dealings with the public.

Seller Representation

Setting the Price

REALTORS® have access to the market data to help a seller set an appropriate price. Studies show that a home correctly priced upon listing sells more quickly, and at a higher price.


Expertise to negotiate with a variety of professionals throughout the process. A professional is better equipped to help clarify dates, settlement, or rent-back for example.

Time Management

The agent stands-in for a seller or acquire important information and asks the right questions to protect their client(s).


Technology has revolutionized consumer behavior, but none rival the Multiple Listing Service (MLS) where agents can access and share information on properties, and supports clear cooperation.

It's a full-time job to sell a home. You have to prep for showings, qualify buyers, complete endless paperwork, market the listing, and all of the day-to-day tasks that keep your listing presentable and in front of buyers. In addition to the listing activities, the REALTOR gets a whole set of new tasks when you accept an offer from a buyer.  Most sellers already have full-time jobs, that's why you need a REALTOR® because, for them, this is it.

Sellers sometimes think they can save money by not hiring a REALTOR® to sell their home, but the benefits can far outweigh the costs.

Realtor Showing Home

In addition to the tasks and services which may be performed by a REALTOR® during a real estate transaction, today’s real estate market requires REALTORS® to offer additional assistance when the transaction involves short sales, foreclosures, or bank-owned properties.

Also, during the marketing process, homeowners may require property management services which REALTORS® can also perform or refer.

Whether you are buying, selling, or in need of a property manager, we encourage you to discuss with your REALTOR® in detail what additional services may be necessary for you to accomplish your objective.

Buyer Representation


REALTORS® have access to the MLS providing a wealth of knowledge on listed properties. They also have helpful tips along the way for first-time homebuyers.

Time Management

Expertise to negotiate with a variety of professionals throughout the process. A professional is better equipped to help clarify dates, settlement, or rent-back for example.


The REALTOR® stands in for the buyer to acquire important information on the home, and ask the right questions to help protect their client(s).


Your REALTOR® acts as the go-between in negotiations, a neutral party to protect their client. They also have a ton of professional connections that may benefit you throughout the transaction.

Buying a home is a large task if you do not have any previous experience. Partnering with a REALTOR® will help you get the best deal on your home with as few headaches as possible.

Choosing a REALTOR® can save you time and money.

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